Get the real theater experience with this 4K Ultra HD Blu-ray Player. 4K UHD resolution gives you the big screen picture, while Dolby Atmos® and DTS:X create the authentic theater atmosphere.

Sony 4K UHD Blu-ray Player With HDR

Enjoy the best picture quality in 4K Ultra HD Blu-ray and 4K detail for everything you watch thanks to 4K upscaling.

Experience total audio clarity with High-Resolution Audio and DSEE HX upscaling.

Connect with dual HDMI for separate Audio/Video output, USB, digital coaxial out, Wi-Fi, LAN.

Enjoy the subtlest nuances of studio-quality sound in higher than CD quality with High-Resolution Audio. Passion for music unites every component from signal to speaker so it feels like the artist is performing right in front of you.

4K Ultra HD Blu-ray™. Find yourself at the heart of every movie and series. 4K Ultra HD Blu-ray™ shows everything in finer detail than ever before, so you feel like you're seeing the real thing.

An HDR10 signal contains up to 100x the brightness of a standard (SDR) signal, massively increasing peak brightness while retaining deep and highly-detailed blacks, for an entirely new viewing experience.

Bring scenes to life with striking highlights, deeper darks, and vibrant colors. Dolby Vision™ is an HDR solution that creates an immersive, engaging cinematic experience in your home.

Standard dynamic range and high dynamic range images are combined into just one video signal that can play as SDR on SDR screens, or HDR on HLG HDR-compatible screens.

Support for the new BT.2020 color spaces means access to a much wider range of colors than conventional TV signals offer. This ultra-wide color space means content creators can deliver much more saturated and realistic color from deep aquatic blues to natural greens and vibrant reds.

Watch 4K HDR films, even on non-HDR TVs, and enjoy additional shadow and highlight detail. Our HDR-SDR conversion intelligently scales HDR’s ultra-wide brightness range into an SDR image, maintaining outstanding picture quality even with conventional SDR TVs.

Get real theater sound with Dolby Atmos® and DTS:X. Listen as lightning cracks, sirens wail, and car horns blare all around you in startling clarity with Dolby Atmos® and DTS:X, the leading audio codecs favored by cinemas everywhere.

Dolby Atmos treats sounds as separate objects, releasing them from typical channels to move freely around and even above you, for deeply immersive surround sound.

DTS:X can create an unlimited number of audio objects which adapt to your speakers in real time, to get the biggest impact out of every movie soundtrack.

Pair the UBP-X800M2 with the STR-DN1080 receiver for the ultimate home entertainment experience. From the stylish, coordinated design through to the enhanced picture and sound quality, the beauty’s in the detail.

Like going from HD video to 4K, High-Resolution Audio tracks are far higher quality than MP3s and even CDs, letting you hear every breath, every drumbeat, every note.

Upscale the frequency and dynamic range of MP3s and other compressed music—even your CDs—to near high-resolution quality, so you can get the full experience of the original recording.

Our unique frame-and-beam chassis offers a rigid structure to eliminate micro-vibrations, as well as effective electrical shielding, so all you experience is the highest sound and picture quality.

Made from quality materials for improved sound quality, the Heat Sink and Disk Drive keep your discs and the chassis of the UBP-X800M2 cool, for extended viewing hours, boxset after boxset.

The UBP-X800M2's playing power goes far beyond 4K UHD Blu-ray discs. You can watch, listen to, and stream almost anything you like – including most High-Definition video and High-Resolution Audio formats, and a host of popular streaming services.

Want to dance around to your Super Audio CD collection? No problem. If it’s a disc, the UBP-X800M2 will almost certainly be able to play it.

The UBP-X800M2 supports a host of master quality 24-bit audio formats, from AAC and WAV, to DSD 11.2 MHz and more.

Play movies via USB and home network. This Blu-ray Player supports all the most popular video file types, so you can always watch your favorite movies.

The natural home for all your best equipment

Versatile connectivity for all your hi-tech devices. Bring all your AV technology together and connect it to the UBP-X800M2. Ideal for home movies and music, it has high-quality connections to suit any technophile.

Enjoy fast, stable streaming from a variety of services. The UBP-X800M2 offers up to 4K video streaming thanks to wireless connectivity with dual band MIMO technology, for a strong signal – even on the edge of your wireless network’s range.

BLUETOOTH® wireless audio for private viewing. Amplify the effect of every cinematic moment when you watch privately. The UBP-X800M2 supports Bluetooth® audio transmission, so you can use your favorite Bluetooth® headphones for private viewing without wires.

Simultaneous HDMI and Bluetooth® audio transmission. Enjoy total clarity for dialogue and soundtracks, near or far away. The UBP-X800M2 can send audio to your TV via HDMI and to a wireless speaker via Bluetooth® connection, at the same time.

LDAC transmits 3x the data of normal Bluetooth® connections, for high-quality sound.

See the unrivalled visual clarity of 4K UHD Blu-ray™

Hear more detail with High-Resolution Audio and DSEE HX

Anti-vibration construction for clearer sound

Stunning picture with 4K upscaling up to 60p

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Introducing Sony’s best-ever OLED TV, with awe-inspiring contrast and our brightest-ever OLED picture. The BRAVIA XR™ A90J OLED TV, powered by the all-new Cognitive Processor XR™, features next-generation technologies that redefine the viewing experience.

Sony A90J 83" Bravia XR OLED 4K Ultra HD Smart TV

Introducing the world’s first TVs with cognitive intelligence

Feel the beauty of the Sony BRAVIA XR™ A90J OLED’s display with incredible picture quality and ultimate brightness, powered by Sony's all-new Cognitive Processor XR™. Revolutionary TV processing technology delivers intense contrast with pure blacks, high peak brightness, and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content.

Billions of accurate colors and precise textures

See colors that are natural and beautiful to the human eye. The Cognitive Processor XR™ enables Sony BRAVIA XR™ TVs to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR TRILUMINOS™ Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural, as seen with the same accuracy as the human eye.

Feel immersive realism with our brightest-ever OLED picture

Drastically transform the look and feel of your favorite content with enhanced contrast and our brightest-ever OLED picture. XR OLED Contrast Pro technology, powered by the Cognitive Processor XR™, analyzes and enhances the picture in the same way the human eye focuses for immersive depth and realism resulting in ultra-detailed shadows and crisp, clean peak highlights – no more details overwhelmed by shadow or lost in blown-out highlights.

The entertainment you love. With help from Google

See 700,000+ movies and TV episodes all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy – just ask Google. Just say “Hey Google, find action movies” or “Hey Google, show me sci-fi adventure TV shows” to search across your favorite apps.

Bring the cinematic experience home, enjoy included movies with BRAVIA CORE™

With BRAVIA CORE™, enjoy the latest Sony Picture Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included BRAVIA CORE credits to choose from hundreds of latest release movies to redeem. In addition, you are subscribed to an amazing selection of movies to stream anytime and as many times as you like. BRAVIA CORE is the first in the industry to feature Pure Stream™ technology, achieving near lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.

Intelligent motion processing for fast-moving, blur-free scene

Watching sports and action-packed movies just got a whole lot better. The Cognitive Processor XR™ with XR Motion Clarity™ cross-analyzes and precisely controls the action in every scene to ensure pictures quality stays smooth, bright, and clear with no blur.

Bring back lost texture and detail, the intelligent way

Whatever the content or source, you’ll enjoy entertainment close to 4K resolution with XR 4K Upscaling. Powered by the Cognitive Processor XR™, XR 4K Upscaling accesses a vast amount of data, intelligently recreating lost textures and detail for a real-world picture. See the life-like features in people’s faces, identify every blade of grass, and marvel in the precise texture of buildings and scenery.

Turn anything you watch into a truly immersive sound experience

With Acoustic Surface Audio+, the screen is the speaker. This advanced screen-speaker technology microscopically vibrates the TV panel to produce sound from the entire screen which creates acoustics that are perfectly in sync with the picture. With sound and picture in perfect harmony, you'll hear more realistic sound and exceptionally clear dialog. Built-in subwoofers provide powerful bass for immersive cinematic sound.

Enjoy immersive and engaging cinematic content as the creator intended

High Dynamic Range (HDR) picture is the way TV was always meant to be watched. Ultra-high resolution and HDR video content combine to bring dazzling detail, color and contrast to everything you watch, while keeping a far wider range of brightness. Dolby Vision™ brings scenes to life with striking highlights, deeper blacks and vibrant colors. IMAX Enhanced™ content brings the immersive entertainment experience into the home and is digitally remastered to provide sharper images and more powerful sound—just as the creator intended. Netflix Calibrated Mode was specially developed to enjoy Netflix original content and reproduce picture quality as brilliant as the studio evaluation monitor, faithfully reproducing the creator's intent and vision.9 Whichever format, Sony TVs deliver picture-perfect reality, creating an immersive and engaging cinematic experience.

Hands-free entertainment with help from Google

With hands-free help from Google, you can set aside your remote and just use your voice to control your TV. Try saying “Hey Google, turn on the TV” or ask Google to find you a specific title, search by genre, and get personalized recommendations on what to watch by saying “Hey Google, what should I watch?” Even get answers on screen like sports scores and weather, and control your smart home devices, see security cameras, and more. Just say “Hey Google” to get started.

All your favorite streaming apps in one place

Sony Google TVs give you access to all your favorite streaming apps in one place. Including Netflix, Amazon Prime Video, Disney+, YouTube, the Apple TV app, and many more. Get access to all your favorite movies and TV shows in a simple, easy to navigate interface and use Google Assistant to quickly find new content to watch.

With Apple AirPlay 2, you can share pictures, video or audio to your television right from your iPhone, iPad or Mac. Watch movies and shows from your favorite apps and the Apple TV app, or even Safari. Share your photos with everyone in the room.

Beautifully designed to complement your unique viewing experience

Our minimalist One Slate design with seamless edge bezel elegantly embraces the screen in a single pane of glass that keeps you focused on the big picture. The premium 2-way multi-position stand gives you the flexibility of a low-profile immersive setting that focuses you on the picture or a raised setting for ideal positioning of your soundbar. Integrated cable management keeps wires neatly hidden, so your furniture stays free of clutter and looks great from all sides.

Introducing Sony’s best-ever OLED TV, with awe-inspiring contrast and our brightest-ever OLED picture. The BRAVIA XR™ A90J OLED TV, powered by the all-new Cognitive Processor XR™, features next-generation technologies that redefine the viewing experience. Engineered for beauty inside and out, the A90J brings a premium, minimalist-inspired design that fits even the most sophisticated of aesthetics.

Discover the next dimension in entertainment with our breakthrough QD-OLED panel and ingenious, multi-purpose Dual Style design. See the world come vividly to life with unprecedented color and pure black contrast, powered by Cognitive Processor XR™.

Sony® A95K 65" 4K Ultra HD OLED Smart TV

Intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality.

See more and brighter colors than ever before with the new QD-OLED panel and XR Triluminos Max.

Immersive depth and realism with lifelike brightness enhanced by XR OLED Contrast Pro.

Google TV with Google Assistant organizes your content all in one place. Stream from your Apple device with AirPlay 2 support.

Enjoy streaming high-quality 4K UHD quality movies included with the BRAVIA CORE app.

Experience immersive cinematic content with support for Dolby Vision, IMAX Enhanced, and Netflix Adaptive Calibrated Mode.

Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation®5.

Get the advantage in high-performance gaming with 4K/120, VRR, ALLM as specified in HDMI 2.1.

Hear true immersive audio with dual actuators that vibrate to produce sound from the entire screen and dual subwoofers for powerful bass, plus support for Dolby Atmos.

Acoustic Center Sync synchronizes BRAVIA XR TVs speakers with select Sony soundbars to reinforce the center speaker channel for fuller, more immersive sound.

See blur-free picture quality in fast-moving sports and movies powered by XR OLED Motion technology.

Bring back lost texture and detail and see your content upscaled to near-4K resolution with XR 4K Upscaling.

Unique Dual Style stand offering versatile TV placement – front position for immersive viewing and back position setting the TV closer to the wall.

With the included BRAVIA CAM, video chat on the big screen and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.

Redesigned premium, compact backlit remote with metallic finish and finder function to easily find if misplaced.

Next Generation Picture And Sound With Cognitive Intelligence

Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross analyzing images to give real life depth, extraordinary contrast and beautifully vivid colors.

Our Widest Palette Of Colors, Natural And Bright

The new QD-OLED panel enables our widest palette of colors, thanks to Cognitive Processor XR™. This unique processor reproduces the natural shades and hues that humans find beautiful, filling the screen with consistently vivid colors and realistic textures at all brightness levels.

Enjoy Real Life Depth With Pure Blacks And Brighter Colors

Pairing our XR OLED Contrast Pro and QD-OLED panel, this TV delivers up to 200% as much color brightness as conventional OLED TVs, bringing scenes alive with pure blacks and our brightest colors. Powered by Cognitive Processor XR™, it enhances pictures in the same way as your eyes focus, so you won’t miss a single detail in dazzling light or deep shadow.

Screen Is The Speaker, Pictures And Sound In Harmony

Acoustic Surface Audio＋™ uses special actuators to turn the screen into a multi-channel speaker. You'll hear sound that precisely matches what’s on screen with pictures and sound in total harmony for a truly immersive experience.

Discover New Ways To Enjoy TV With BRAVIA CAM

You’re always in the best seat in the house with BRAVIA CAM. It recognizes where you’re sitting and optimizes the picture and sound accordingly. There’s also gesture controls, video chat and many other fun, new experiences waiting to be explored.

With hands-free voice control built into Google TV, you can set aside your remote and simply use your voice to control your TV. Ask Google to find a specific title, search by genre, and get personalized recommendations on what to watch by saying, "Hey Google, what should I watch?". Even get answers on screen, control smart home devices, and more.

This TV has been designed to work in two different styles. The Front position style with One Slate design offers the most immersive experience possible, while the Back position style sets the TV close to the wall for optimum room harmony.

Renew, Recycle And Reduce, Designed For The Environment

Our BRAVIA XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The A95K uses Sony-developed SORPLAS™ with a recycle rate of up to 85% in its rear cover. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption.

Our Widest Spectrum Of Colors, Beautiful For The Human Eye

This new QD-OLED TV with millions of individual, self-illuminating pixels delivers more colors than ever before for an entirely new viewing experience. Combined with Cognitive Processor XR™, the saturation, hue and brightness of every color is presented in exquisite detail, revealing subtle shades and differences that you can usually only see in real life.

Pure Blacks And Brighter Colors With Real-Life Depth

Our Cognitive Processor XR™ analyzes visual information, enhancing pictures in the same way as your eyes focus for extraordinary depth and color. Powering our QD-OLED panel with XR OLED Contrast Pro, it boosts color brightness by up to 200% compared to conventional TVs so you can enjoy true contrast with pure blacks and the brightest colors.

Recreating Lost Texture, All Your Content Upscaled To 4K

With XR 4K Upscaling, you'll enjoy entertainment close to 4K quality, whatever the content or source. Our Cognitive Processor XR™ accesses a vast amount of data, intelligently recreating lost textures and detail for real world pictures.

Intelligent Motion Processing For Smooth, Fast-Moving Action

Powered by our Cognitive Processor XR™, XR OLED Motion combats blur by detecting and cross analyzing key visual elements on successive frames. It creates and inserts extra frames between the original ones so you can enjoy smooth and clear action, even in fast-moving sequences.

Beautiful Colors From Every Possible Angle

Watching TV from the sides has never been so satisfying. Our next generation self-illuminating QD-OLED panel on the A95K keeps constant luminance. Colors stay consistent and true across all viewing angles.

Less Glare And Reflection, Immersive Viewing

Glare and reflection makes it hard to see images clearly, especially in dark scenes where depth and detail are often hidden. With extremely low reflectivity of outdoor light, our QD-OLED panel reduces this effect for incredible brightness, color and contrast in almost any lighting conditions. Dive into the scene and enjoy immersive viewing without distraction.

Screen Is The Speaker, Sound Follows Pictures Precisely

Sound comes directly from the screen with Acoustic Surface Audio＋™. Large actuators vibrate, uniquely turning the entire screen into a speaker to create powerful acoustics that move with the picture so you hear a more realistic soundtrack with exceptionally clear and natural dialogue. Left and right subwoofers boost bass for truly immersive cinematic sound at home.

More Powerful, More Realistic Soundtracks

The two large actuators on the A95K, designed with a perfectly round shape, deliver more powerful and realistic sound to everything you watch. By vibrating the screen, the actuators create clearly defined mid and high frequencies for a truly engaging audio experience that matches what's on screen.

All Your Entertainment Upscaled To 3D Surround Sound

With BRAVIA XR™, everything you watch gets the true surround sound treatment. XR Surround virtually creates surround sound from the sides and vertically using just the TV speakers, so you can experience 3D audio without the need for in-ceiling or up-firing speakers. Our BRAVIA XR™ TVs are also compatible with Dolby Atmos®.

Voice Zoom™ 2 Enhances Voices For Clearer Dialogue

Hear TV dialogue more clearly without turning up the volume. Even if speech is difficult to hear, Voice Zoom 2 detects the type of voice, analyzes it and enhances its clarity.

Paired with Sony audio equipment, our latest BRAVIA XR TVs go even further, bringing you an unmatched audio-visual experience with outstanding XR picture and sound quality.

When you connect a BRAVIA XR TV to a Sony soundbar, the soundbar reinforces the center speaker channel for clearer and fuller vocals. This enables sound to precisely match on-screen action for a truly immersive experience.

Tailor your Dolby Atmos® experience by combining our SRS-NS7 wearable speaker with BRAVIA XR TVs for spatial surround sound. With selected Sony headphones, you can also enjoy the simulated surround of 360 Spatial Sound using Wireless Transmitter WLA-NS7 (sold separately).

The Optimal Viewing Experience, Wherever You Are

Connect your BRAVIA XR TV with the supplied BRAVIA CAM and enjoy TV like never before. BRAVIA CAM recognizes where you are in the room and how far you are from the TV, then adjusts sound and picture settings so they're just right. This means audio - including dialogue - is clearer and more immersive with picture brightness tailored to your viewing environment.

Every Picture, Optimized To Your Position In The Room

Detecting the distance between you and your TV, BRAVIA CAM adjusts TV brightness so you’ll always enjoy perfect picture quality, no matter where you are in the room. A light and color sensor in the TV optimizes pictures to light conditions for the best possible viewing experience.

BRAVIA CAM follows you and your position, even if you are watching from the sides, then adjusts left and right sound balance for optimum acoustics. Wherever you are in the room, you'll enjoy the same sound quality as if you're sitting right in front of the TV.

Hear Voices Clearly, No Matter Where You Are

By detecting your viewing distance, BRAVIA CAM is able to adjust voice zoom automatically so you can hear dialogue clearly. The volume of TV dialogue increases when you move away from the TV and decreases when you get closer.

Explore an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat and many more.

Enjoy Video Chat With Friends And Family On The Big Screen

Catch up with your friends and family, on the big screen. Enjoy more fun by connecting your TV with BRAVIA CAM.

Attaching and detaching the supplied BRAVIA CAM to your BRAVIA TV is quick and easy. Use the camera cover switch on top of BRAVIA CAM to close the camera cover if you want more privacy at any time.

Easily access all your favorite content and services hands-free. See 700,000+ movies and TV episodes, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you.

Discover new movies and shows from across your subscriptions and content available to you. There's even a special Kids Profile that helps you guide children to age-appropriate content so they're never watching something they shouldn't be. Set favorite kid themes, limit how long they can watch TV and even set bedtimes.

Use your voice to control smart home devices throughout your home. Adjust room temperature, lighting, and more - just ask Google.

Quickly and easily enjoy your favorite videos, photos, games and more from your iOS or Android devices on the big screen. Stream effortlessly to your TV using Google Cast or Apple AirPlay.

Simple And Premium Remote, Easy To Use Even In Darkness

We've completely redesigned our remote for effortless control of your TV, day or night. Our new premium remote is easy to use, with simplified buttons and a backlight so you can see everything clearly, even in the dark. Designed compact in aluminum, this remote has a beautifully refined look and is comfortable to hold in the hand too.

Easily Find Your Lost Remote With Your Voice

Never lose your remote behind sofa cushions again. With the Finder function, you simply need to say ''Hey Google, find my remote'' or press the button on the side of your TV to activate your missing remote. The remote will ring, enabling you to quickly locate it.

Control All Your Devices With One Smart Remote

All your connected devices can be controlled with our smart remote. One button access to video on demand services brings shows and movies into your room in seconds.

This TV has been designed to work in two different styles. The Front position style with One Slate design focuses you on the screen for the most immersive experience possible without distractions. The Back position style allows you to set the TV very close to the wall so it harmonizes perfectly with your room. Actual look may differ depending on TV size. This TV needs to be displayed on a shelf or plinth that is wider than the width of the TV stand for safety.

Even More Studio Quality Entertainment, As The Creator Intended

With a range of technologies that preserve the creators intent including an enhanced array of Creator Calibrated Modes, IMAX Enhanced and Dolby Vision®, this TV reproduces all the drama and excitement of the director’s imagination. And as it’s Calman Ready, creators can even professionally calibrate it for use in production edits.

Watch Netflix In Studio Quality, Automatically Optimized

Enjoy Netflix content in spectacular studio quality, just as the creator intended. Developed specifically for Netflix content, Netflix Adaptive Calibrated Mode works together with the ambient light optimization feature of BRAVIA XR TV to immerse you in your favorite shows by optimizing the picture brightness based on your room lighting conditions.

Optimizing Picture For All Your Favorite Content

Enjoy more content as the creator intended. With BRAVIA CORE Calibrated Mode, all movies, including IMAX Enhanced™ titles, will automatically adjust to the optimal picture settings to create a truly exceptional at-home movie viewing experience.

Our TVs include visual, hearing and mobility accessible technology.

See all your favorite movies in a new way with more drama and realism on a 4K Ultra HD TV that's designed to create a real theater experience at home. Dolby Vision™ brings scenes to life authentically while Dolby Atmos™ fills the room with immersive sound

Sony® X85K 75" 4K Ultra HD LED Smart TV

Intelligent TV processing technology powered by 4K HDR Processor X1™ that delivers picture quality full of rich colors and detailed contrast.

Reproduces over a billion accurate colors resulting in picture quality that is natural and precise, enhanced by TRILUMINOS™ PRO.

Google TV™ with Google Assistant organizes your content all in one place.1 Stream from your Apple device with AirPlay 2 support.

Experience immersive cinematic content with support for Dolby Vision & Atmos

Enhance your gaming experience with exclusive features for the PlayStation® 5.

See blur-free picture quality in fast-moving sports and movies with native 120Hz refresh rate and Motionflow XR™ technology.

Bring back lost texture and detail and see your content upscaled to near-4K resolution with 4K X-Reality™ PRO.

Your eyes naturally focus on the immersive big picture with a flush surface narrow bezel design.

With the optional BRAVIA CAM, video chat with friends and family and use Gesture Control for uninterrupted control without a remote.

Enjoy smoother motion and transitions on this Sony BRAVIA 4K TV with high 120Hz refresh rate. You'll also see sharp details in fast moving scenes with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones, comparing key visual factors on successive frames then calculating the split second of missing action in the sequences.

Super 4K resolution, whatever you’re watching

See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR Processor X1™. Images filmed in 2K and even HD are upscaled close to 4K levels of detail by 4K X-Reality™ PRO using a unique 4K database

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Watch what you love, control it with your voice

Your TV is now more helpful than ever. Use your voice remote to easily find your favorite movies, shows, and music. Ask Google to find a specific title, search by genre, or get personalized recommendations on what to watch by saying, "what should I watch?". Even get answers on screen, control smart home devices, and more

As the bezel is extremely narrow, your eyes naturally focus on the picture, not what's around it.

Supreme picture and sound, whatever the environment

Sit back and enjoy an enthralling viewing experience. Our unique ambient optimization technology with light and color sensor automatically adjusts picture and sound to your environment.

Discover new ways to enjoy TV with BRAVIA CAM

Explore an array of fun new TV experiences with BRAVIA CAM including gesture controls, video chat, and much more.

Enjoy video chat with friends and family on the big screen

Renew, recycle and reduce, designed for the environment

Our BRAVIA TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The X85K uses recycled plastics in its bezel. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption

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Breathtaking colors make everything so real! Over a billion colors are brought to life by TRILUMINOS PRO™ and our 4K HDR Processor X1™. With extreme contrast, everything you watch feels so real.

Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor on Sony BRAVIA XR™ TVs reproduces content the way humans see and hear for an incredibly lifelike experience. It understands how the human eye focuses, cross 

Sony® X90K 65" 4K Ultra HD LED Smart TV

Deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10.

Billions of accurate colors deliver natural and beautiful picture quality, enhanced by XR Triluminos Pro.

Experience immersive cinematic content with support for Dolby Vision4, IMAX Enhanced, and Netflix Adaptive Calibrated Mode.

Hear true immersive audio with two sound positioning tweeters in addition to traditionally placed TV speakers, plus support for Dolby Atmos.

See blur-free picture quality in fast-moving sports and movies powered by XR Motion Clarity technology.

Multi-position stand offering two variations – low-profile setting for immersive viewing or raised to accommodate a soundbar.

With the optional BRAVIA CAM, video chat on the big screen and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.

Enjoy your entertainment like never before on this ultra bright 4K HDR TV, delivering exceptional color and contrast with our Full Array LED, powered by Cognitive Processor XR™.

Our Full Array LED, powered by Cognitive Processor XR™, controls the backlight in zones to reproduce realistic contrast in bright and dark areas simultaneously. The intelligent processor sees the world as you do, enhancing pictures with real life color and depth.

Sound From The Screen, Pictures And Sound In Harmony

Enjoy sound that precisely matches what's on screen with Acoustic Multi-Audio™ technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.

Our BRAVIA XR TVs are designed for immersive experiences with the environment in mind. We are committed to using less virgin plastic in our TVs and packaging. The X90K uses recycled plastics in its bezel. Our unique backlight control technologies, BRAVIA CAM and sensors not only deliver high picture quality but also reduce power consumption.

A Wide Color Spectrum For Real-World Shades And Hues

Powered by Cognitive Processor XR™, our Full Array LED panel with unique new LED structure and XR Triluminos Pro enables X90K to access over a billion colors and reproduce each one with the subtle differences seen in the real world. It can detect color from saturation, hue and brightness to deliver natural shades in every detail, especially in greens and reds.

Enjoy More Depth With Deep Blacks And Extra Brightness

Our Cognitive Processor XR™ enhances pictures in the same way as your eyes focus for real life color and depth. By precisely balancing light output across the screen, dimming some areas and boosting others, XR Contrast Booster adjusts brightness for higher peaks in glare and deeper blacks in shadow. Scenes look more real with extra depth and detail.

Intelligent Motion Processing For Fast-Moving, Blur-Free Scenes

Products

Sony 4K UHD Blu-ray Player With HDR

Sale $229.99

Sony A90J 83" Bravia XR OLED 4K Ultra HD Smart TV

Sale $4,999.99

Sony® A95K 65" 4K Ultra HD OLED Smart TV

Sale $2,999.99

Sony® X85K 75" 4K Ultra HD LED Smart TV

$1,099.99

Sony® X90K 65" 4K Ultra HD LED Smart TV

$1,299.99

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